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Business hotels dominate the market segment left open
The market research company forecasts the number of tourists with high income to Hanoi increasing activity by conference, exhibitions ... so the 5 star hotel segment will dominate the market in Vietnam 2015.
After a long period of international visitors to Vietnam, the ongoing decrease in the last two months, international visitors to Vietnam has increased again, although this is not the peak season of international visitors.
The travel experts said, this has a positive impact on the operation of hotels in Vietnam in terms of economic recession and customers cut costs.
Vietnam is considered as one of the attractive tourist destination with many scenic, multiple cultural heritage, natural heritage, famous, Vietnam people friendly and hospitable. However, there remain many reviews complaining about the quality of tourism products and services has not met the increasing demand of tourists, especially foreign tourists.
Vietnam hotel system is still some limitations such as small scale and less room service, the promotion is limited promotion, human resources have not met the requirements of practical, individualized Some hotels also increased, reducing unwarranted price ....
Muong Thanh Hotel Grand Hanoi
Talk to us about this issue, Ms. Le Thi Hoang Yen, CEO of Muong Thanh Hotel Group, said: "At present, Vietnam's tourism sector we only supply products to meet these needs basic needs of travelers, rather than providing the service to meet higher expectations. In other words, what we only bring visitors the natural services available but no formal investment.
We do not have to create the perfect service and standards. In terms of culture, we can not reach, and the vibe was hunger satisfied depth cultural discovery, the indigenous people of travelers, "she Nest share.
This is a practical, easy to see in the Vietnam tourism industry being taken to compare with the regional countries and the world.
Unlike other industries, tourism is the economy overall and cross-sectoral. However, in Vietnam, very difficult to realize we do not get the consent of state enterprises respond to market shortage, staff training procedures remain weak.
Because of this, investors want sustainable development, no other way, the tourism enterprises to "slope, devoted" to his service.
It can be seen over time, we have witnessed the presence of many big guns in the world in this field in Vietnam as group Accor (France), the Group Hyatt, Hilton Worldwide, Marriott International, InterContinental Hotels Group ... Recently, the "emergence" of a hotel chain Muong Thanh. Businesses said that this is a very good sign for Vietnam's tourism industry, as previously we only expect perfect services to foreign giants, but very little confidence in the service of Vietnam dozen.
Muong Thanh Hotel Holiday Quang Binh
Talking about the "phenomenon Muong Thanh", Mr. Nguyen Van Tuan, General Director of Tourism, said Muong Thanh is a special phenomenon of village Vietnam stayed in 2 years. Chains their system has contributed greatly to change the face of Vietnam's tourism.
With nearly 50 hotel systems and hotel projects across the country and with the diverse segments from Muong Thanh Luxury 5 *, Muong Thanh Grand, Muong Thanh Holiday 4 * and Muong Thanh Standard is becoming "big" along with renowned corporations are investing in Vietnam
Ms. Yen said that businesses need to innovate and grow every day. To do this, businesses are forced to invest in modern infrastructure, selected and employers have good professional service to meet the needs of travelers. "The phenomenon of Muong Thanh" called the network effect - a phenomenon in which the value of a product increases as more products sold and the network users desire multiple hon.Voi each member Muong Thanh has the role of an ambassador in promoting exchanges and ethnic traditional beauty.
As the travel trade, hotel business is also facing major challenges such as competition. However there is one other point that, while the tour operators to compete with rivals only "family", the hotel business enterprises have to "cope" with all the big guns known in the world world to invest in this field in Vietnam in large urban areas.
Know therefore this last 3 years, Muong Thanh has focused investments in cities such as Bac Giang, Quang Tri, Ha Tinh, Thanh Hoa and ... provide services to fit these cities as Seminars, conferences, banquets, ... Thus, they have almost occupied the market of this city.
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